logo of world of ethers physics game app for children
logo of world of ethers physics game app for children

Ethers Physics Games

This project consists of two parts: branding - the design of the logos of the World of Physics Ethers game series - and the graphic design of the games.
The logo concept design came first. It was important in it that the core name - ETHERS - be recognizable across all logos; that it is adaptable to the different games; that it represents both the specific game and its being part of physics; and that it appeal to children: look warm, fun, and friendly.
The same concepts apply to the game design. Here Ioana worked with the game designers to understand what is important about each piece, how they will move or be animated, and how they will work together, so that differences are highlighted when necessary, the right amount of detail is provided, and the game appears engaging.

Logo & Game Graphic Design

World of Physics Ethers Games
  • + The Fluid Ether
  • + The Gravity Ether

For

Iridescent & ONR (US Navy’s Office for Naval Research)
This project consists of two parts: branding - the design of the logos of the World of Physics Ethers game series - and the graphic design of the games.
logo of world of ethers physics game app for children
logo of world of ethers physics game app for children
logo of world of ethers physics game app for children
logo of world of ethers physics game app for children
As in the Build-a-Bird app illustrations, a textured background has been added so that the game have a tactile quality and appear less digital.
The logo concept design came first. It was important in it that the core name - ETHERS - be recognizable across all logos; that it is adaptable to the different games; that it represents both the specific game and its being part of physics; and that it appeal to children: look warm, fun, and friendly.
fluid ethers physics game app for children
The same concepts apply to the game design. Here Ioana worked with the game designers to understand what is important about each piece, how they will move or be animated, and how they will work together, so that differences are highlighted when necessary, the right amount of detail is provided, and the game appears engaging.
fluid ethers physics game app for children
fluid ethers physics game app for children
fluid ethers physics game app for children
fluid ethers physics game app for children
fluid ethers physics game app for children
As in the Build-a-Bird app illustrations, a textured background has been added so that the game have a tactile quality and appear less digital.
fluid ethers physics game app button
gravity ethers physics game app button
Only the Fluid Ether and the Gravity Ether games have been developed so far, which is why their logos are more developed as well.
Only the Fluid Ether and the Gravity Ether games have been developed so far, which is why their logos are more developed as well.
gravity ethers physics game app for children
gravity ethers physics game app for children
gravity ethers physics game app for children
gravity ethers physics game app for children
gravity ethers physics game app for children
gravity ethers physics game app for children

Work/Credits

Logo & Game Graphic Design: Ioana Urma. Game Design: Kevin Miklasz, Iridescent. Game Developer: Robot Super Brain.